Purpose, mission and values

Being brave and doing things your own way is how culture brands get built. Just ask Veja, who have been crystal clear on their methods from the beginning

Hello! This is It’s Not Sustainable, a community of people who enjoy fashion AND care about the planet. I hope you are enjoying these posts! Paying for you subscription is voluntary, but if you can afford it, I’d really appreciate it, it’s only £1.50 a week. Our community is growing, it’s doing things and you can help. In return you will be invited to e…